15 September 2023

PT Digi Flora Indonesia Collaborates with PT Digital Mediatama Maxima Tbk ("DMMX") to Introduce an Environmentally Friendly "Digital Flower Board"

NEWS

Jakarta, 15 September 2023 – PT Digi Flora Indonesia and PT Digital Mediatama Maxima Tbk ("DMMX") have agreed to collaborate on bringing a new innovation for sending eco-friendly greetings through digital flower boards at various events.

This cooperation agreement was signed at the DMMX Office, Mangkuluhur City Office Tower, Jakarta, on Wednesday, September 13th, 2023, by Irwan Ardiansyah, the CEO of PT Digi Flora Indonesia, and Budiasto Kusuma, the CEO of DMMX.

Digi Flora's service offers an easy, practical, and fast way to send digital flower boards to colleagues or relatives for various occasions such as weddings or funerals. With digital flower boards, customers can personalize them with a variety of design options, images, and special messages that can be tailored to the sender's preferences. The entire process is done online through a smartphone or computer in a short amount of time. This not only saves time and energy but also allows users to send their greetings in emergency situations or whenever distance is a constraint. With its convenience and flexibility, digital flower boards have become a modern and practical alternative to traditional flower boards.

In this collaboration, DMMX will serve as a technology specialist and provide Infrastructure as a Service (IaaS) by offering digital screens at DigiFlora's partner event locations. These DMMX digital screens will be used to display more dynamic, creative, and flexible digital flower boards to accommodate the segmentation demands of each customer.

Furthermore, digital flower boards can serve as an eco-friendly alternative to traditional flower boards, which often contain styrofoam, posing a high risk of environmental pollution. This aligns with the sustainable development program that many industrial players in Indonesia are currently implementing.

Budiasto Kusuma, CEO of PT Digital Mediatama Maxima Tbk (DMMX), stated, "Collaborating with PT Digi Flora Indonesia is the right step for DMMX, as it not only introduces an eco-friendly innovation for sending greetings but also reflects our commitment to making a positive contribution to environmental preservation. The combination of DMMX technology through the Cloud Content Management System solution and Digi Flora in the digital flower board innovation provides a unique experience for customers and contributes to the preservation of nature and the environment."

Irwan Ardiansyah, as the CEO of PT Digi Flora Indonesia, added, "This collaboration greatly aids in accelerating the introduction of DigiFlora solutions to the Indonesian public. We hope that this innovation gradually becomes a widely used solution, not only as an alternative for conveying greetings in an easier and more flexible manner but also to reduce hazardous waste resulting from the use of traditional flower boards. The DigiFlora service will not only be available in Jakarta but will also be expanded to various other cities across Indonesia in the future.